A digital wallet
with the power
of Google
PRODUCT VIDEOS - MADE WITH GOOGLE
All-in-one. All for you.
Google Wallet is your all-in-one digital wallet solution. With Google Wallet, you can store your credit cards, debit cards, loyalty cards, boarding passes, and even your driver's license in one secure location. Google worked with us to create comprehensive instructional videos showcasing all the app has to offer.
We developed a visual brand refresh and engaging product videos, effectively capturing the apps user-friendly features and benefits while reinforcing the Google Wallet brand.
TL;DR
We created a suite of how-to and
explainer videos for Google Wallet.
My Role:
Concept, Design Lead, Art Direction
Team:
Abby Lane, Mallory Hern, Travis Taylor,
Amy Rexford, Randy Rentera, Zahra Fardin,
Sean Thompson, Rob Neno, Tomi Rosanwo
VISUAL STYLE
Two-tone
Sleek, playful, and intuitive. The streamlined design combines Google's signature colors for a visually engaging experience. The simplified interface, enhanced by vibrant hues and dynamic motion, guides users effortlessly through each step. Thoughtful color and space usage ensure key features and actions remain the focal point, making it both enjoyable and efficient.
VIDEOS
Instructional
The videos are integrated into Help Center articles, featured prominently on the Google Help Channel, the official
Google Wallet site, and promoted across YouTube.
VCN: How to use
VCN: How to turn on
VIDEOS
Explainer
The VCN explainer video offers a clear and concise overview of virtual cards, tailored specifically for brand partners.
VCN: Partner Explainer
