React with emojis in Gmail
A SIZZLE - MADE WITH GOOGLE
Emojis reactions (finally)
Introducing the latest enhancement to Gmail: emoji reactions.
This feature allows users to seamlessly express their reactions
and engage directly within the Gmail platform. Google tapped us
to create a dynamic and engaging social-forward sizzle video
aimed at sustaining enthusiasm for Gmail's latest feature.
Our goal was to maintain brevity while ensuring key information is conveyed, ensuring viewers are not only informed but also eager to incorporate these expressive reactions into their Gmail interactions.
TL;DR
We created a sizzle to get users excited
about the new emoji reaction feature in Gmail.
My Role:
Design Lead, Concept
Team:
Tim Harkins, Abby Lane, Isabella Souri,
Heather Seidel, Martin Slomka, Tomi Rosanwo